003 - Maximizing the Customer Experience with CIG Construction, Pt. 1
Kelly and Janice Stitzer are a husband and wife team with a focus on the customer experience.
Kelly and Janice Stitzer are a husband and wife team with a focus on the customer experience.
Welcome to Episode 003 of GAF's Contractor's Corner podcast! We talk to roofing professionals about what's driving their business. The podcast is hosted by Don Kilcoyne and features interviews with contractors as well as experts on topics of use to contractors. Join the discussion in the comments section, subscribe wherever it is you listen to podcasts, and email your questions and feedback to us at ContractorsCorner@gaf.com.
This episode features Kelly and Janice Stitzer of CIG Construction in Colorado. They are a husband and wife team with a strong work ethic, diverse backgrounds, and a passion for quality that informs each and every business decision they make.
Kelly and Janice stopped by to discuss the unique nature of their partnership, their focus on the customer experience above all else, working with a business coach, and the peace of mind that comes from both learning how to hold to your price and sometimes being willing to walk away from a sale.
Our discussion was so interesting that we went a bit long! Be sure to check back soon for Part 2 of our discussion with Janice and Kelly.
Topics discussed:
(0:00) Intro (0:57) Background (4:34) What shaped CIG Construction? (6:19) Business coaching (10:55) Looking closely at your P&L (14:08) The problem with free upgrades (19:04) Value and price (20:52) Branding and the customer experience (26:18) Project management (28:36) The value of being a Master Elite
Connect with us:
GAF on Twitter @gafroofing, Facebook, and on the Web.
Email Contractor's Corner at ContractorsCorner@gaf.com.
CIG Construction on Twitter @CIGConstruction, Facebook, Instagram, and on the Web.
Janice Stitzer is the Co-Founder of CIG Construction, alongside her husband Kelly. Janice worked in real estate and finance before deciding to join Kelly in the roofing/contracting industry.
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Kelly Stitzer is the Co-Founder of CIG Construction alongside his wife Janice. He's a third-generation general contractor who grew up around commercial job sites.
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